Pengantar Ilmu Komunikasi Hafied Cangara Pdf Download
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Pengantar Ilmu Komunikasi Hafied Cangara Pdf Download: A Review of the Book
Pengantar Ilmu Komunikasi (Introduction to Communication Science) is a book written by Prof. Dr. H. Hafied Cangara, M.Sc., a communication scholar and lecturer at Hasanuddin University in Makassar, Indonesia. The book was first published in 1998 and has been reprinted several times, with the latest edition being the second edition in 2016. The book aims to provide a comprehensive overview of the field of communication science, its history, theories, concepts, methods, and applications.
The book consists of ten chapters, each covering a different aspect of communication science. The first chapter introduces the definition, scope, and functions of communication, as well as the types and levels of communication. The second chapter discusses the history and development of communication science as a discipline, from its origins in ancient civilizations to its current trends and challenges. The third chapter explores the various theories and paradigms that have shaped the understanding and research of communication phenomena, such as structuralism, functionalism, behaviorism, humanism, critical theory, and postmodernism. The fourth chapter examines the basic concepts and elements of communication, such as sender, receiver, message, channel, feedback, noise, context, and effect. The fifth chapter analyzes the methods and techniques of communication research, both quantitative and qualitative, as well as the ethical issues involved in conducting and reporting research. The sixth chapter describes the different forms and modes of communication, such as verbal and nonverbal communication, written and oral communication, interpersonal and mass communication, and intercultural and international communication. The seventh chapter focuses on the role and function of mass media in society, as well as the effects and influences of media on individuals and groups. The eighth chapter deals with the various aspects of public relations as a strategic communication practice that aims to establish and maintain mutually beneficial relationships between an organization and its publics. The ninth chapter explains the principles and strategies of advertising as a persuasive communication technique that seeks to inform and influence consumers' attitudes and behaviors. The tenth chapter explores the concept and process of development communication as a participatory approach that uses communication to facilitate social change and improve the quality of life of people.
The book is written in a clear and concise language that is easy to understand for students and general readers who are interested in learning about communication science. The book also provides examples, illustrations, tables, diagrams, exercises, summaries, references, and bibliographies to help readers comprehend and apply the concepts and theories presented in each chapter. The book is suitable for undergraduate students who are taking courses on communication science or related fields, as well as for anyone who wants to gain a basic knowledge of communication science.
Pengantar Ilmu Komunikasi Hafied Cangara Pdf Download is available online at various websites that offer free or paid access to e-books. Some of these websites are:
OPAC Perpustakaan Nasional RI (National Library of Indonesia Online Public Access Catalog) [^1^]
TheBookee.net (a website that provides free e-books download) [^2^]
Academia.edu (a platform for academics to share research papers) [^3^]
Pengantar Ilmu Komunikasi Hafied Cangara Pdf Download is a useful resource for anyone who wants to learn more about communication science in an Indonesian context. 061ffe29dd